The Royal Arc Products catalog features a clean, user-friendly design tailored for the welding and industrial supply sectors. Its well-organized layout allows for easy navigation through various product categories, with high-resolution images and detailed descriptions enhancing clarity. The catalog includes useful reference guides and charts, providing essential technical and safety information. Overall, the design reflects a commitment to both functionality and professionalism, ensuring users can efficiently find and understand the products they need.

The entire catalog can be viewed here: Royal Arc Lifting Products Catalog Vol. 8

The 2023 catalog for Michigan Mobile Home Supply features a clean, user-friendly design targeted to the manufactured housing industry. Key elements include original photos and hand-drawn diagrams, both of which enhance the catalog's visual appeal and provide clear, informative details. These custom visuals help customers easily understand product offerings, making the catalog a practical and valuable resource.

The entire catalog can be viewed here: MMHS 2023 Catalog

The Capitol Supply and Service catalog is expertly designed for B2B (wholesale) customers, emphasizing clarity and ease of use. The layout is organized to facilitate quick navigation through a wide range of products, with sections clearly delineated to streamline the search process. High-quality images and detailed descriptions provide a comprehensive view of each item, ensuring that users can easily assess and compare products.

The catalog also features practical reference materials, such as charts and specifications, to meet the needs of wholesale buyers. This design approach not only enhances the usability of the catalog but also reflects Capitol Supply and Service’s dedication to providing valuable resources for their business clients. The overall presentation is professional and efficient, making it a practical tool for managing and sourcing parts and supplies.

The entire catalog can be viewed here: Capitol Supply & Service 2022 Wholesale Catalog

My work on the Capitol Supply and Service catalogs exemplifies growth and dedication to graphic design. My early catalogs showcased a strong foundation in layout and design, with clear product organization and professional presentation. Over time, I’ve refined my approach by incorporating constructive criticism and feedback, leading to significant improvements in design work.

In my more recent catalogs, such as those showcased above, I’ve demonstrated enhanced skills in brand consistency and visual storytelling. I have adeptly applied feedback to create more cohesive and visually appealing designs, ensuring that each catalog not only meets the needs of its wholesale audience but also aligns seamlessly with the Capitol Supply and Service brand identity. My ability to evolve and adapt while maintaining a high standard of brand consistency highlights my commitment to delivering effective design solutions.